An Amazing January


It was just yesterday that we counted down from 10 to welcome another year, and January's done already.


What a month it was for little ol' ryanwelton.com. Although it's nothing compared to many blogs, we did manage 16,230 page views for the month. That's about 6,500 more than any previous month in the site's four-year history.


And it's cause for reflection. Yes, I hit a number of topics that drive traffic to blogs. American Idol. Anybody with the last name of Spears. Oklahoma sports.


However, I'm still battling the same lack of focus online that I've battled for years. One day I write about sports, and the next about politics. One day I feature a Top 10 list, and the next, I'm yapping about a trip to the vet.


That's great and all, but that makes the blog primarily about "me," and unless you're really interested in "me," it makes for an extremely finite audience. While my numbers went up dramatically this month, I benefitted from a couple of referral links, including a couple from newsok.com's sports blogs.


An analysis of the stats is pretty clear: I got a hodgepodge of traffic. The good thing about this is that the site can be of general interest, a solid timewaste for those who are of like mind. The bad thing about this is that the site itself, the blog, can't stand on its own.


It's dying for focus.


Roughly two years ago, I switched gears and wrote about jazz for a month. My numbers shot up. Quickly, I might add. But I reverted to a general blog because I got bored with the subject matter fairly quickly.


Two years later, I'm smarter and wiser -- and I do plan to alter the focus of the blog somewhat. Especially over the past eight months, I've grown more attached to the Web relative to pop culture. I surf the Web vastly more than I watch TV, except for reality TV and sports.


But I don't merely visit Web pages. I participate. I'm on YouTube and post weekly videos featuring songs I write or jazz tunes I play. I'm on MySpace. I have a Facebook account.


I watch rocketboom.com daily and surf PerezHilton and TMZ as often as I can. Heck, I watch NBA games via my League Pass account and listen to virtually every bit of music that I get to hear via Rhapsody or the Yahoo! Music Engine.


I'm living the cyberlife.


And I think this blog should reflect this segment of my interests.


It will take a while for me to flesh out the plan and to redesign the page a tad, but I think it will make for a more entertaining site. Think of it this way: Instead of focusing generally on music, sports and pop culture, I'll be hyper-focused on Internet music, Internet sports and primarily Internet pop culture with the latter in big letters.


Remember my post about changing or dying? This is merely an evolution. Let's see where it goes.


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